How the world will work
depends on software.

We partner with founders who see that future.

Our Principles

Product focused

We work closely with our companies on their product roadmaps to realize the highest returns over time.


We have a structure and approach that enables us to invest in companies for the long haul.

Investing locally and globally

We’re not constrained by location and invest in great companies all over the world.

Hypothesis-based strategy

We look for needs and find solutions that drive transformational change in large markets.

Selective investing

We work with founders and teams to build value and create relationships that last.


Singularly investing in software to power business

Singularly investing in software to power business

Every industry will be transformed by software.

We have been part of the software revolution for decades and have perspective on how it will continue to transform business.

Our team and our network of advisors have a long and successful history in building large-scale products, platforms, and ecosystems. We support our portfolio teams with everything from lending a sympathetic ear to actively advising on strategic initiatives.

A Successful History

Tola is the biggest venture fund in Seattle that you may not have heard of.

For over a decade we’ve been heads down, investing in great founders, helping portfolio companies become category leaders, and generating great returns for our investors.



Diversity at Tola

We live our value of diversity every day.
Diverse thinking

We value teams that embrace diversity and want to build inclusive cultures.

Diverse success

We believe in the business value of diversity and raise the bar on ourselves – and our partners – in measures beyond ROI.

Diverse experience

Our team has different experiences and perspectives that inform how we view the world, markets, and opportunities.

Diverse network

Our network brings a broader pool of the right talent to our portfolio companies.


Our Team

We invest as a team, bringing together our collective experiences and insights to identify opportunities and partner with our companies.

meet our team

News & Updates

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